"During the past 20 years in the Silicon Valley start-up world I’ve worked with a number of great organizations and Innovation Grade Ventures is at the top of that list, providing incredible insight in strategic planning and operational management."

Kamal Shah, CEO Fotonotes

Innovation Grade

Innovation Grade Ventures believes in a collaborative approach. As former founders, we love the passion needed to develop and deliver the vision for a breakthrough idea. As experienced operators, we've seen firsthand the challenges that will emerge with growth, and understand the need to methodically execute the vision across many functions.

David Ceolin


David was the founder and CEO of Digital Cement, a firm widely recognized for its innovative capabilities in digital marketing strategy and customer relationship management (CRM). Digital Cement's innovative multi-channel marketing programs delivered top-line revenue for international clients like Kraft Foods, FedEx, and Dell. Pitney Bowes acquired Digital Cement in 2007.

Other industry recognition and achievements include:

    • Author of a best selling book about entrepreneurship, "The Idea Guide"
    • Received the Top 40 under 40 award, awarded annually to individuals from multiple disciplines that demonstrate vision, leadership, innovation, achievement, and community impact
    • Named one of the Top 100 alumni in the history of Wilfrid Laurier University in Waterloo, Canada


Victoria Birkett


Victoria was a co-founder of Digital Cement. Previously, in her career at Johnson & Johnson she had various brand management roles across a portfolio of medical and health category products. During her time at J&J, she oversaw several product launches, and the brand and market strategy of both prescription and non-prescription drugs in the psychiatry, allergy, and gastrointestinal categories. Victoria leads IGV's health & wellness practice, working with a portfolio of companies with a range of solutions to food, medical, research and wellness challenges. Victoria is also the author of a series of childrens' books about mental wellness.